Trust is the outcome.

AWG provides independent standards, assessments, and certification to help your business prove that AI adoption is being done responsibly, improving performance while protecting workforce confidence and public trust.

What do you get and what do you give?

Viewing as Business owner or leader.

See What's Coming

See what AI automation could mean for your county and industry.

Explore projected AI task-exposure for every US county. Filter by your industry, company size, and customer base. A quick, no-sign-up way to see where your business sits.

Built on O*NET 30.2 and U.S. Census County Business Patterns data.

Open Risk Map
AWG Risk Map showing AI automation exposure across US countiesOpen interactive map →

AI Readiness Profile

Environmental Impact62
Leadership Awareness78
Organizational Readiness71

Sample profile. Your scores and action plan are generated from your own answers.

Start Free

See where your business stands with the free AI assessment.

Three short assessments measure your AI exposure, your leadership's awareness, and your organization's readiness, then return a personalized score and action plan.

About 10 minutes. No sign-up needed to start.

Start the Free Assessment

Benefits & commitments

A certification ladder you climb at your own pace.

Start free with AI Aware and deepen your commitment only as it makes sense. Each tier is a clear exchange.

AI Aware

Free

Take the free assessments, adopt an AI use policy, and earn your first badge.

AI Aligned

$1,500 / yr

Disclose your AI use, train your team, and unlock the grants database.

AI Ambassador

$1,500 / yr

Share the upside with an Alignment Dividend Fund, with grant application support.

See full tiers & pricing

What you get

A 3-part assessment

Environmental risk, Leadership awareness, and Organizational readiness, all scored with grounded recommendations.

Pricing

Free to start

The assessment and AI Aware credential are free. Certification and partner introductions are optional next steps.

The standard

Measured against a public rubric

Certification isn’t a logo. It’s scored against the published AWG Standard that SMBs and partners are both held to.

How it’s built

Grounded in real data

Automation-risk modeling on O*NET 30.2 and U.S. Census data across 3,181 US counties.

Why trust AWG

We set the standard. We don't sell the fix.

AWG is a public-benefit corporation, not a consulting firm. We run the assessment, define the standard, and issue the credential — but we never sell you the implementation. That work goes to vetted partners, and only if you choose it.

Because our revenue comes from certification and the partner network — never from your project — the assessment has nothing to upsell. Honest counsel is the product.

Independent by charter

Our PBC purpose binds us to workforce-aligned outcomes, not billable hours.

No conflict of interest

We never bid on the work we recommend.

Publicly verifiable

Every credential can be looked up and confirmed by anyone.

See how the model works

See where your business stands (free).

Take the free assessment to understand your AI exposure and your team's readiness. When you're ready for more, we'll help you find the right next step. No pressure.

Watch the Explainer

The future of work isn't AI. It's alignment.